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Rethinking Resilience: Fueling Your Competitive Advantage

Rethinking Resilience: Fueling Your Competitive Advantage

What if everything you’ve been told about resilience was wrong?

Is resilience about bouncing back after disruption or loss? Is it a character trait fixed in stone, revealed only after hardship? That old, reactive definition doesn’t get you far in today’s uncertain world.

What if resilience is something you can learn, train, and design into your leadership and your life? It’s time to embrace a new way of thinking about resilience.

Intentional resilience may be your most important strategic advantage.

In Rethinking Resilience, award-winning author Tissa Richards redefines resilience not as a reactive tool or a feel-good buzzword, but as a powerful, tactical, repeatable skill set that powers performance, especially in moments of complexity, uncertainty, or leadership scrutiny.

Drawing on decades of experience as a repeat founder, CEO, and coach to C-suite and board-level leaders, Richards introduces a new way to think about resilience: not as something you summon in a crisis, but something you call on daily and intentionally.

Built on real-world stories and hard-won insights, this book introduces the Intentional Resilience Flywheel, showing leaders how to hard-wire clarity, confidence, and decision-making into how they operate, so they stop reacting and start leading. It offers actionable tools, language, and habits to help you stop reacting and start leading without compromise.

This is leadership at its most grounded, strategic, and human.

Read this book to learn how to:

  • Lead high-stakes decisions with clarity, anchored values, and tactical confidence 
  • Build teams that pivot, adapt, and innovate in real time, with intentional resilience 
  • Create lasting influence and impact while remaining grounded during uncertain times. 

Whether you’re navigating complexity, scaling teams, or facing constant visibility and scrutiny, this book gives you a toolkit to lead clearly, credibly, and resiliently—without losing yourself in the process.


About the Author

Tissa Richards

Tissa Richards

Tissa Richards is a leadership expert, keynote speaker, and award-winning author on a mission to help bold leaders become unshakable. A repeat tech founder and CEO, Tissa has built and led companies from the ground up, raised millions in funding, and holds multiple patents for enterprise cybersecurity software. She has worked with global Fortune 500 firms, high-growth startups, and private equity-backed organizations, guiding their leaders to measurable outcomes, in novation, revenue, and productivity without compromising who they are. Tissa’s first book, No Permission Needed, is a five-time award-winner. Her forthcoming book, Rethinking Resilience, introduces the Intentional Resilience Flywheel, an actionable approach to leading with intention and power, even under pressure.


IIA Bookstore eBook Buying Guide

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